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Clay, Fiber, or Paste: Which Pomade is for You?

September 05, 2017

Clay, Fiber, or Paste: Which Pomade is for You?

If you’re looking to step up your hair game, you’ve probably started thinking about switching over to a pomade—and if you haven’t, then you should. Maybe you’ve never used one because it was always a little intimidating: too many options or not quite knowing how to apply it. Perhaps you have tried one before, and it just wasn’t right for your hair, and it’s been sitting in your bathroom cabinet, untouched, ever since. Regardless, you deserve the product that does your hair the justice it deserves and makes you look like the suave gentleman you are.

Look no further. We’re here to help.
What at first may seem confusing or frustrating will quickly become your best friend as it helps you achieve any look, whether you’re going for a classic pomp or an edgy new trend. Pomades can lock in your specific style regardless of your hair type, and they guarantee a fresh you every time you walk out the door. Trust us: it’s time to upgrade.

But where to start?
To prevent you from wasting your time or hard-earned cash on products that aren’t right for you, we’ve compiled a concise collection of different pomades to help you figure out which one is right for you. Remember, with all pomades, rub the product between your palms until warm to activate its particular properties before applying for your best results.

PASTE POMADE

Call it the one-size-fits-all for hair. Pastes are going to be your lightweight champion of hair products, so if you’re worried about picking something too thick or tend to go in with a heavy hand, start here. Due to its gentle properties, paste pomade leaves your hair irresistibly touchable and soft throughout the day, providing a light hold for tousled, effortless looks.

Though paste pomade is a good kicking-off point for most hair types, it is ideal for men with thin or fine hair. Applied in small amounts to dry hair, the paste will gently lift and hold hair to give it more volume without the worry of weighing hair down or leaving the scalp feeling greasy.

If you have thick or coarse hair, you may be disappointed with the light touch of paste products, but if you’re going for low-maintenance and the most convincing natural hairstyles, you’re in the right neighborhood.

The Imperial Barber Matte Pomade Paste is a versatile paste that creates an assortment of natural looks, whether you want to make it messy or keep it professional. It even has Green Tea extract, which will protect your hair from external damage as well as keep it moisturized and strong all day.

CLAY POMADE

If nothing has ever been enough to tame your hair, clay pomade is probably the miracle worker you gave up on finding long ago. It moisturizes. It strengthens. And it tames the unruliest of hair follicles, putting you back in charge. Enhanced by the rich healing properties of bentonite, clay pomade tames curly or frizzy hair by adding structure and strength to each individual strand.

Apply a dime-sized amount to towel-dried hair to achieve a medium hold with a little bit of shine. You’ll get a structured look that’s still light enough to comb, or for someone to run their fingers through. Or if you’re feeling bolder, you can channel your inner Donald Draper and go for full shine and hold by applying the clay to still damp hair.

Our go-to when we need the most defined hairstyles is Baxter of California Clay Pomade, the award-winner that can achieve the most GQ-worthy looks. Made with natural clays and beeswax, its paraben-free, making it a stressless, reliable investment for your hair.

FIBER POMADE

Your fiber pomade is not to be taken lightly. For your most intense and timeless styles, fiber pomade is the no-nonsense product for men who know precisely what they want and don’t want it to budge. It will hold your hair however you like it until the moment you decide to wash it out.

Because of its ability to truly strength, fiber is best for thick hair unafraid of added texture and an unapologetic finish. Be sure to only apply to dry hair, and apply with a light hand to build up until you’re satisfied with the look.

If "all-or-nothing" is more your style, go for a fiber pomade as tough as they come. Our choice is the Uppercut Deluxe Pomade, which keeps you in control throughout the day without a fuss.


Its your hair's job to make a lasting impression, but that doesn't mean you should have to worry about it. With so many pomades to choose from, your hair will never let you down again.